I produce innovative marketing campaigns and solutions through creativity, experience, and strategic thinking. Iām renowned for work that gets results and for making things better than I found them.
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Experience
Brand Content Strategist
2005-Present
Plan, build, and drive corporate messaging from brief to delivery across all channels.
Develop and oversee brand voice, stories, and style guidelines.
Create and support senior leadership communications including web, social media, presentations, and speeches.
Use data and research to shape content and SEO strategy, continually increasing customer engagement.
Topcon Positioning
Kaiser Permanente
Copy Supervisor/Specialist
Senior Copywriter
2004-2014
Developed standout copy, concepts, and campaigns across all channels.
Collaborated with internal teams on creative brief development and guided outside agencies through creative ideation and development.
Helped inspire countless numbers of people to Thrive.
Freelance copywriter
2001-2004
Created successful marketing campaigns for a broad base of clients including 24 Hour Fitness, Covad Communications, Bally Total Fitness, and AT&T.
Justarrive, inc.
Manager, Creative Marketing
2000-2001
Drove the creative process for sports marketing/electronic ticketing startup.
Clients included Golden State Warriors, Stanford, Miami, and Georgia Tech.
415 Advertising
Copywriter/Associate Creative Director
1997-2000
Cut my teeth in concepts and copy.
Clients included Robert Mondavi Winery, SF Symphony, Macromedia, First Republic Bank, Lucent Technologies, and more.
Awards
Hermes Creative Award - 2014 Integrated Marketing Campaign
GD USA - 2014 American Inhouse Design Award 2014 Health + Wellness Design Award